anna genoese

Okay, this is probably a stupid question, but I'm curious. What would have happened to this author if, say, the editor hadn't been as much of a cheerleader? If, say, she'd gone with the stock art to start ($4,500 less in expenses) and kept the advance down to $5,000 ($7,500 less in expenses)? Assuming the same print run and sell-through (maybe not likely) the book would have lost $9,528.60. Would that have been bad enough to sink the author's career, or would she still have a shot at a second book with the house?

And a follow-up: Is there any evidence that bookmarks, postcards, and the like actually sell books? I imagine the method of bookmark deployment makes a lot of difference....