I'm having trouble making sense of this. Bookscan records cash-register sales, not the number of copies distributed. I.e., Bookscan sales are all copies that aren't going to be returned.
Right - but no one tracks the print runs, except the publisher. The only thing that sticks with the author is register sales. \
Re: Returns - always bad?
Right - but no one tracks the print runs, except the publisher. The only thing that sticks with the author is register sales. \