Entry tags:
P&Ls and how books make (or don't) money
Profit & Loss/Profitability & Liability: How Books Make (or Don't Make!) Money
A basic outline of what happens when an editor buys a book and wants to publish it. This is very much a basic look at publishing and publishing finance, with some explanation of terms commonly used by the marketing and sales departments.
A basic outline of what happens when an editor buys a book and wants to publish it. This is very much a basic look at publishing and publishing finance, with some explanation of terms commonly used by the marketing and sales departments.
Re: Mass Market Returns
(Anonymous) 2006-04-25 01:32 pm (UTC)(link)Another ridiculous thing is how large quantities of mass market are ordered into a store, hundreds more than could possibly sell.. just so displays, tables and shelves look full. Screw you, Earth - I've got to complete this planogram!
It's a dirty secret, customers don't know about it.. and would probably be shocked if they knew how much waste a bookstore can generate.