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What you've all been waiting for!

P&Ls and how books make (or don't) money: part the second: the hardcover to mass market profitable/neutral book

In which I explain how we figure out how much money to pay authors for their advance, and also in which I explain how sometimes books make money and sometimes they don't.

A few quick notes:

1) Please read "P&Ls and how books make (or don't) money: part the first: the mass market original complete failure".

2) These really are all real numbers. Please do not try to pick a fight with me about them. I don't have much influence over the way my company does business. I can't get you a job designing covers. I don't care about how your print on demand vanity press works. This is all just an example of models that I know about (and have experienced).

3) The publishing world is a tough place. This is an article about the business. If that's not what you're here for, move along. Try an entry about fanfic, or poetry, or food.

( P&Ls and how books make (or don't) money: part the second: the hardcover to mass market profitable/neutral book )