Genre

Mar. 17th, 2006 01:59 pm
alg: (Default)
[personal profile] alg
Genre as a marketing category!
Publishers and editors do not think about genre the same way authors do. Here's an explanation.



... Now I write an ode to spinach:
spinach,
you
are green
and
i wish i had more
of you than
what I ate
(yum yum yum)
at five in the morning,
dawn
creeping
up
you are
(my sunshine and)
the perfect delivery method
for salt and
garlic.

Re: Thank you again!

Date: 2006-03-17 07:48 pm (UTC)
From: [identity profile] alg.livejournal.com
Hey, a better grasp is great!

Half the time, editors go into meetings and say, "This is a mystery," and someone in sales will say, "Let's put 'novel' on the spine and sell it as a mystery to B&N but as fiction to WalMart" and someone in marketing will say "Oh, and let's sell it as 'women's fiction' to Target! Good idea!" and the editors just sip their coffee and are happy that people are buying the books at all.

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anna genoese

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